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Elite SEO Tools

Saturday, August 11th, 2007

I’ve been spending a lot of time recently making a front-end for my own personal SEO tools, so I can finally release them to Digerati subscribers. These tools are special. They are not your normal “pay us $20 and we’ll show you a vague kind of thing how Google probably crawls you site” tools. They are, elite SEO tools.

Here’s a quick overview of some of the frontliners:

Link Backrub – This tool will increase your backlinks massively by scouring the Internet for sites that link to you, that are not indexed in search engines. Any links it finds to your site, which are not indexed by Google, it will get them indexed – almost instantly, thus letting Google see all of your backlinks. This will of course, improve your rankings.

Flashdex – This tool will get ANY page indexed in Google within 1 hour – guaranteed.

Social Storm – This neat little bit of script can get a single page – or multiple pages socially bookmarked on the top 20 social bookmarking and tagging sites over 190 times, automatically, from different IPs at random times over the course of weeks. This can give you massive traffic boosts.

StumbleXchange Automator – StumbleXchange is a great site, but it takes so damn long! This downloadable program will automate the entire process for you! No more hours of stumbling other peoples pages, just click and go to sleep!

Link Buster – My favourite tool – This tool will build you over 100 relevant links per month, to any page requested – and it’s not blackhat!

These tools are all working at the moment, but I require a dozen or so experienced testers for them. I plan the official release on 1st November, when the testing and refinements are complete. Due to the nature of the tools, the sign ups will be limited and I most likely will be charging a little fee to access them.

If you are one of the testers for these tools and give feedback on their development, you will have lifetime free access to them. If you would like to sign up to be a tester, leave a trackback to this post by writing your own blog post about these tools. 20 people will be chosen at random, then after a chat, 10 will be chosen to help me test and refine these tools.

Go! :)

Posted in Affiliate Marketing, Community Sites, Digerati News, Google, Grey Hat, Marketing Insights, Microsoft, Search Engine Optimisation, Social Marketing, White Hat, Yahoo | 131 Comments »

Getting Started: Making Money Online

Wednesday, August 1st, 2007

This is a jumbo post which I have contributed to Jon Waraas’ Blog so you’ll have to pop over there to read it. It’s a bit of a biggie (about 3,000 words).

I’ve also been working on that as well as the next part of Making Money With An Affiliate Empire series, so with a bit of luck that should be live by the end of the week..

I also have a special announcement later in the week, which you’ll like. That’s going to be first come, first served though :)

Posted in Adsense, Advertising, Affiliate Marketing, Black Hat, Blogging, Community Sites, Google, Grey Hat, Marketing Insights, Microsoft, Research & Analytics, Search Engine Optimisation, Social Marketing, Splogs, Viral Marketing, White Hat, Yahoo | 6 Comments »

Make Over $300 Per Hour With No Website

Monday, July 23rd, 2007

Hoorah! Subvert & Profit is back in action again! You can now sign up and check the guide to getting the most out of this awesome service!

Posted in Affiliate Marketing, Grey Hat, Social Marketing | 39 Comments »

The Easiest Way To Make Money Online

Sunday, July 22nd, 2007

A lot of the articles and posts I’ve written so far have been covering the more advanced topics of how to use SEO, PPC and affiliate marketing to make money for your site. Apart from these skills, you obviously need to have some web design and programming skills, not to mention hosting, domains and everything that comes with being a webmaster.

However, there are a lot of ways to make money online without even having a website. Today I want to give a beginners’ guide to, Subvert & Profit. In a nutshell, you sign up and get paid to Digg and StumbleUpon specified sites. If you’re already a veteran Digger & Stumbler, you probably want to go straight ahead and sign up, and skip to the “S&P Tips section” at the end to get tips on how to get the most out of S&P and how not to get your accounts banned. I’ve already talked about using Subvert & Profit from the advertiser side to exploit Digg for links. Today I’m going to talk about using it from the social user side and earning yourself some easy cash.

Get a PayPal Account
I imagine just about everyone has one of these. I rarely meet a person that doesn’t. S&P pays via PayPal, so if you haven’t got a PayPal account, you’re going to need to go to www.paypal.com and sign up. C’mon… You got a PayPal Account, right?…

Sign up to Digg
Whether or not you already have a Digg account, it’s best to go and sign up for another one. Head over to digg.com and in the top right corner hit “Join Now”. Signing up to Digg is a pretty simple affair, so fill out the form and activate from the e-mail.

Sign up to StumbleUpon
StumbleUpon is a network of almost 3 million members using the “StumbleUpon Toolbar”, which is a neat little bar that allows you to give a “thumbs up” or “thumbs down” to any web page you’re currently on. When you’re not voting for pages, you can click “Stumble!” and be taking to highly user-rated pages on topics that you specify in your profile. Nip over to stumbleupon.com and click their “Join StumbleUpon Today” link. You will have to sign up and download the StumbleUpon Toolbar. There is version for both Internet Explorer and Firefox and it’s not very intrusive and can be quite fun when you’re not just making money from it!

Sign up to Subvert & Profit.com
I know all of this signing up is a chore, but this is the last one – so almost there! Hoss over to subvertandprofit.com and enter your e-mail address that you use for PayPal. This will give you access to the sign up form.

Fill out all of the usual sign up gumph then check your inbox for the activation e-mail.

Set up Subvert & Profit
Once you first login to S&P you’ll need to have your Digg and Stumble usernames handy. These are entered into your profile and they will give you a verification task of a story to Digg & Stumble. They will then have to verify your actions, which can take a few hours. So go put the kettle on. Make the tea. Drink the tea. Then probably make and eat dinner as well.

Ready to rock!
We should be all ready to go out there and make some money now. Subvert is a dead easy system, they will send you an e-mail every time they have a new task for you (most days generally). Then you login and follow the request URLs and either Digg or Stumble them. (There’s two sections here, one for Digging and one for Stumbling – so get it right!). Every time you Stumble or Digg a story you get paid $0.50. Now, say you’ve got 6 stories to Digg/Stumble, you can open all 6 URLs at once and it will take around 30 seconds to complete the Digging and Stumbling. This essentially works out as earning $360 per hour for your time.

Digging Pages
Sometimes, S&P will pop you directly to the story on Digg.com, so it’s nice and easy – just login and hit the “Digg This” button. On other occasions, you will land directly on the page/article that is being Dugg. If this happens, there will be a “Digg This” button or link, somewhere on the article. So just have a quick scan and you should be able to see it. Another $0.50 in the bank.

Stumbling Pages
Stumbling is a dead simple affair. When you land on the page, no searching around – just hit the “I like it” thumbs up button on your browser toolbar. Sometimes you are the first person to Stumble a page, which means it will pop-up a form asking you to fill in the page title, description and tags. This is pulled from the page, so just hit Stumble! One bit of advice, if you have multiple tabs open to Stumble several sites, wait until the “thumbs up” icon goes green before you try and Stumble the next page. Sometimes Stumble gets a bit confused if you Stumble pages really quickly.

Some FAQS & Tips

Digg & Stumble of course, don’t really “approve” of this kind of usage and although it’s not “illegal” by a long stretch, it is against their Terms of Service, so there is a small possibility you can get banned. (I haven’t and I’ve been using this service since launch). So here’s some tips on avoiding getting banned and getting the most out of S&P.

  • Make a new Digg account. They’re quick to make and if you get banned, S&P lets you quickly and easily change the Digg account you’re using from their interface
  • Digg and Stumble other stories! Don’t just Digg and Stumble paid for stories! Use your Digg account normally and randomly Digg & Stumble a few things between subverting. This makes it very hard for Digg or Stumble to ban you. Afterall, any user could randomly Digg or Stumble a paid for story without knowing it – lots do in fact! So as long as you balance your profile out, you’re onto a winner
  • Make sure you’ve got a system to alert you immediately when you get a new e-mail from S&P. Advertisers only pay for a specific number of Diggs & Stumbles, so if you don’t react for 24 hours, you’re going to have missed the cash boat. If you stop Digging & Stumbling pages for S&P, they seem to send you fewer notifications – so keep on the ball!

How much can I earn?
Once you’re signed up and get a couple of friends on, you can on average you can earn about $6 a day at the moment. It’s not loads, but add it up, $42 a week, $168 per month – just over $2,000 a year. Certainly not a figure to scoff at. Especially when you’re doing next to no work at all!

I’ve been using this service for a few months now and I’ve decided it is worth recommending and trying to increase the amount of users. It’s still fairly young, so sign up now and you can get your friends onto it as well. The more people that know about Subvert & Profit, the more people will buy Diggs & Stumbles, which means more money for me and you!

I’ve been pretty specific and this blog post is still pretty short! That’s really all you need to do, hardly any effort or time. It’s about as close to free money as you’re gonna get guys. Go get some! If you feel I’ve missed something out or want to know more, leave me a comment and I’ll try to answer your question :)

Posted in Affiliate Marketing, Grey Hat, Social Marketing | 46 Comments »

Exploiting Digg To Rank Better

Thursday, June 28th, 2007

Yes, I haven’t blogged in a while – apologies. I got burnt out this first part of the year, with long work hours and personal projects so I took a couple of months break doing “non-computer” stuff. Writing a decent post takes a lot of effort, so I figured rather than drag Digerati down with low quality posts, I’d just save a bunch of stuff up for when I had the energy to get it all down. I’ve started catching up on some reading and I’m ready to start you off with a teaser article about using Digg to get yourself ranked better.

What’s the plan?
Okay, the plan is this. We are going to produce an article, get it to the front page of Digg, grab all the links that this gives you and turn them into something valuable for your website. A lot of people try similar methods and fail miserably, never getting off the “upcoming stories” page on Digg. So we’ll be looking at solutions to:

  • How to make a powerful Digg account
  • How to write a “Diggable” article
  • How to guarantee front page coverage
  • How to make your links relevant

With no further fanfare, lets get cracking.

A little about Digg and Digg accounts
The Digg community, much like Wikipedia does not really take kindly to “SEO types” or people trying to promote their own articles or websites. If you’re caught Digging your own stuff, or just spammy crap over and over, you’ll get your account suspended. Building up a “powerful” Digg account is a reliable (but long-term) method of making sure this strategy works well. If you create a new Digg account and Digg a story, your Digg (vote) carry less weight/authority, whatever you want to call it, than say a user who has been registered for 2 years and has Dugg thousands of stories. There is a kind of “trust” game going on with Digg and you need to get in on it. One way Digg looks at your behaviour and measures trust is by which stories you Digg. Do you only vote for the crap stuff? Or are you joining in voting on stories that are really popular? How long have you been around on Digg? When you post a story, how many Diggs does it get?

You essentially want to build a “upstanding citizen” profile on Digg. This will take time, but I mention it now because it will save you the (albeit small) expense that this tactic incurs in the future. So, as a beginning and side note to this strategy, make a point of logging into Digg everyday and doing these things:

  • Look at the first dozen or so top stories and give them a Digg
  • Search for stories posted by powerful Diggers and add these Diggers as your friends
  • Whenever your friends post a story, make sure you Digg it immediately

The last point there is one of the most important. If you have 200 friends and you make sure you Digg their stories when they post, they will, generally without question return the favour to you. When I post a story on Digg I can get 30-40 Diggs within an hour or so just from my friends list which helps me reach the top of the “upcoming” stories list, which is your first milestone.

Bare that in mind and I’ll write the rest of this post for those who do not have powerful Digg accounts.

Choosing a subject and writing a successful article
If you’re not an experienced Digger, I suggest you take a quick trip over to Digg.com and have a look at some of the top voted stories over the last month or so. Try and get a ‘feel’ for what makes a successful story and think about the Digg audience (which is mostly techies, geeks etc…) and look at what kind of stuff interests them. To give you an idea, I’ve noted down some observations I’ve made:

  • Top Tens! Very, very popular. A lot of articles are “Top 10 list of…” or lists of… stuff… To make a story hugely successful, it has to be accessible. A lot of people will be put off if you Digg a 3 page long text heavy story, no matter how funny.
  • Sarcasm, humour, parody. “High brow” kind of jokes, poking fun at corporations, politicians, or simply well photoshopped images go down a storm. You know all those “Fw:Fw:Fw:BRILLIANT JOKEZ!!!11″ emails that land in your inbox from loved ones? Think the opposite of this type of humour and you’ll be well away.
  • Retro stuff! Nostalgia is a powerful tool. Think thundercats, transformers, spectrums, amigas, all your base are belong to us.
  • Weird geeky science stuff.. Black holes, UFOs, teleportation, time-travel. In list format where possible. Everybody loves off-the-wall useless facts.
  • Once you’ve got a theme, tie as much is as possible. If you can squeeze some current buzz in like the release of a film and tie it all together with a “thundercats versus the new movie transformers” or such like, you’re onto a winner.
  • Lastly, make sure it hasn’t been done before! (Or do it a hell of a lot better).

Okay, hopefully you’ve started thinking along the right lines now. You want to try and pick a topic that is related to the content of your website. This is probably the hardest part and you might need the help of a friend or two to brainstorm. A good example I saw recently was for a travel insurance company, a list of “the top 10 most dangerous travel destinations” was created, with brilliantly photoshopped images of each country, making it worth Digging just for the photos, let alone the article which was written dripping with sarcasm and good humour. Making a story controversial, may seem risky (don’t worry about that for now), but it is exactly the kind of buzz you’ll need.

Putting your article up
If it’s your first attempt, it might be worth getting a friend or two to cast an eye over it, to get their thoughts and make sure you’ve hit the nail on the head. Once you’re happy with your article, things get a bit more sneaky. Create an orphan page on the domain you want to boost and put your article here. An orphan page is once that is not linked from your site (or sitemap) or linked back to your site. This will reduce any negative impact if you’ve written a particularly controversial article and throw people off the scent of what you are trying to do. If you’ve written an excellent article that really sits well with the rest of your sites content, then by all means, put a link with anchor text of your choosing at the bottom of your story to your website. Lastly, you’ll want to add a “Digg this” and at a later stage perhaps a “Reddit” (or social network of your choosing) button to your page. This will encourage more people to Digg your story, who land on it from other sources. Now. login to Digg and post your story and give it an exciting title (this doesn’t mean CAPS!), and a taster intro. This bit isn’t too hard. If you’ve already got some friends they will hopefully Digg it for you.

Nobody is Digging my story!
Okay, if you want to make the front page of Digg, there are people that can help you. If you head over to www.subvertandprofit.com, you’ll find an entire network designed to giving your Digg stories than initial “boost” they need to go viral. In a nutshell (I’ll let you read through the site), you pay $1 per Digg you wish to buy and users on the site who have Digg accounts are paid to Digg your story for you. Now, if you’ve written an okayish article, you’ll only need to buy about 50 Diggs (so $50/£25) worth to get you front page. The rate at which you receive Diggs (and the previously mentioned “power” of a Digg have a lot more to do with your stories position than the total amount of Diggs. Once you’re story has reached this critical mass, it tends to snowball.

Wait! Wait! $50?! Does it work? Is it worth it?
I’ve used this tactic half a dozen times now, with what I would consider “okay” articles and I’ve hit the front page every time giving me thousands of visitors and more importantly, thousands of links. Yes it works, yes it damn well is worth your fifty bucks (sorry my fellow English readers, but $ is the currency of the net, deal with it). So, buy your initial Diggs, sit back and make sure you have well hell of a server! The first time I did this, I crashed my server due to the visitor load!

What’s the point of all of this? Explain!
Right, your getting thousands of visitors to an orphan page, what the hell use is that? Okay, cool your jets. What we’re really gaining here is links, lots of natural, beautiful website citations! If you’ve chosen your topic well (such as travel insurance: travel destinations) a lot of your incoming anchor text will also be relevant to your main site content. As mentioned in a previous article, you’ll be giving your website a massive shot in the arm when it comes to link velocity, which will help your rankings across the board. Having a #1 Digg story will give you the so called “long tail Digg effect”, which will see you get a whole bunch of links over the next couple of months, after the first massive influx.

What good are links to an orphan page?
A contested point, which I have experimented on (in the most controlled way possible – nothing’s perfect). Google has a “trust/authority” scoring for your domain as a whole, not just individual page strength. If you get a few thousand links to any page on your domain, Google knows the page is part of that domain and will raise your domain’s authority as a whole. Using this method, I have simultaneously jumped rankings over a dozen or more keyterms (usually going to 30-40 places in SERPs), using no other method. So it definitely works and let the nay-sayers do as they wish. Having more links to your domain, from a variety of good sources, with relative anchor text will give Google a clearer indication of your site’s content and authority, thus improving rankings.

A few tail notes
To put the last nail in the competitions’ coffin, a few months down the line when your article isn’t receiving many links anymore, remove the page and 301 it to an internal page of your choosing. This will give a specific page on your site a shot in the arm and increase rankings for that specific page. I generally just go for my main homepage, as the anchor text will be fairly mixed and you want to keep individual pages very targeted in terms of incoming anchor text.

A closing note, don’t bother putting Adsense/ads etc on your Digg article to try and squeeze some extra bucks out of it. Digg users are notoriously savvy and you’ll get the lowest click-through rates you’ve ever seen in your life and may well damage the popularity of your article.

There we go, a nice and easy way to gain a few thousand decent links! This was a taster article to get you guys (and me) back into the swing of things. I’m sitting on a massive 4 part guide to building a network of affiliate sites and automating the whole process. I’m not quite sure what to keep/remove from these next articles yet, but I’ll be posting on roughly a weekly basis for a while, so there’s a lot more to come. As always, good luck, let me know how you get on and drop me a line if you want to be my Digg friend!

Posted in Grey Hat, Search Engine Optimisation, Social Marketing, Viral Marketing | 20 Comments »