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Google Changes Search Result Pages

Lots of people seem to love posting about updates such as, “OMFG!!1 Google has changed their favicon!” and some such.. I rarely see the point of posting about this, but today, I proudly annouce my own scoop.


Google has changed search result titles from h2s to h3s.

Yea, doesn’t sound that amazing does it? Well…. At least nobody else has blogged about it.

I guess this is a heads up for anyone who has programs/scripts that scrape results from Google – they probably won’t work anymore… That’s why.

Just thought I’d let you know.. I’m sure I’ll do another real post soon.

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13 responses to “Google Changes Search Result Pages”

  • Navin Poeran says:

    I never checked before if it was h2 or h3, but just checked (using FireBug) and its showing h3.

    Thanks for the info.

    Comment by Navin Poeran
    August 21st, 2008 @ 2:10 pm

  • Nosfer says:

    Is this important for our rankings in SERPs or it only influences those scripts that scrape results?

    Comment by Nosfer
    August 21st, 2008 @ 2:50 pm

  • Duane says:

    It took them long enough to figure out H3 was the correct tag to use.

    Comment by Duane
    August 21st, 2008 @ 6:01 pm

  • Duane says:

    Oh yeah, nice find BTW.

    Comment by Duane
    August 21st, 2008 @ 6:02 pm

  • Mark says:


    No, it has no influence on how you rank.

    Comment by Mark
    August 21st, 2008 @ 9:10 pm

  • David - About Results Marketing says:

    Actually – it killed Webposition. So for us morons having clients, we have to go to WebCEO.

    Comment by David - About Results Marketing
    August 26th, 2008 @ 1:47 am

  • Mark says:


    It’s about a 60 second fix for WebPosition when they can be bothered.

    Comment by Mark
    August 26th, 2008 @ 9:19 am

  • Anon says:

    omfg. OMFG! h3s?!?! New favicon!?!?! O.M.F.G.

    Comment by Anon
    September 14th, 2008 @ 10:42 pm

  • Contempt says:

    Thanks for this, I noticed that I read this and it saved one of my scrapers – but I never thanked ya.

    Gracias my friend.

    Comment by Contempt
    September 15th, 2008 @ 8:35 pm

  • tabs says:

    What about if you never use H1, H2, H….?

    Comment by tabs
    October 27th, 2008 @ 10:39 am

  • Diolt.com says:

    No matter if you don’t use H1, H2, H3. That is an optional in your web contents.

    Comment by Diolt.com
    June 19th, 2009 @ 11:00 am

  • Mark says:


    This post isn’t about using header tags on your own site. It was simply about Google changing formatting of it’s result pages ^_^

    Comment by Mark
    June 19th, 2009 @ 11:12 am

  • Mark says:

    Oh and if you want to check search positions, I would use:

    Comment by Mark
    June 19th, 2009 @ 11:13 am