There are so many websites out there that it’s really hard to ensure your website will get the traffic you want and deserve. Knowing that search engines are a large source of traffic, companies and individuals have turned to SEO when creating and writing for their platforms. Since SEO is a relatively new topic, tips and tricks are widely requested all over the Internet. How can you improve SEO of your WordPress website and get the traffic you want? First and the most important, you have to find SEO plugin which will help you achieve that. Check out our top 5 WordPress SEO plugins and decide which one suits your needs the best.
If you need some help with the SEO for your website, you should definitely take a closer look at Yoast. It is the original WordPress SEO plugin since 2008 and it became a favorite tool for millions of WordPress users. Yoast provides you with a toolset to help you achieve top ranking on search engine result page (SERP) such as Google, Yahoo and Bing.
Its goal is to please visitors while also pleasing search engine spiders which will determine your search engine ranking. Yoast allows you to add SEO title, meta description, and keywords to each post and page of your site. Also, you can write custom title for the main site, archives, category, and tag pages.
Google knows what people are searching when they’re online. The good thing about that is Google will let you know what they’re searching with Google Keyword Planner. It’s a tool offered to Google’s advertisers for free and everyone can use it. It’s intention is to show advertisers the keywords they can bid on for their campaigns. Google Keyword Planner helps you choose right keywords by showing them an estimate of search volume, number of results, and difficulty level.
This is the perfect tool for content marketers or bloggers since they can use this data to find keywords with high search volume, high advertiser interest, and keywords where you can outrank your competition. In order to use this Google tool, you’ll need to have a Google Adwords account. If you still don’t have one, it will take you only a few minutes to set it up.
Open Site Explorer is a free tool developed by Moz that allows you to check data for any domain name. With it, you can see who is linking to that domain and what anchor text is being used. This cool tool has an enormous source of information such as top pages, linking domains, linked pages on your websites, and many others. Even though it’s a completely free tool, it has daily search limits per person.
Open Site Explorer makes gathering, sorting and exporting link data easy for every user. Fast access to top level metrics, up to 10,000 links alongside anchor text and key metrics, filtering for links you wish to see, pie chart displays of link data are just some of the numerous features of this Moz tool. If you would want to have unlimited access, you will need a Moz Pro Subscription which will give you the option to use their other amazing tools too.
This is one of the best free tools for keywords search. Keyword Tool allows you to generate keywords ideas by typing in the specific keyword. These suggestions are coming from Google’s auto suggest feature and are a great source of information. Google does that based on how often people are searching for that keyword. For example, top results are the ones who have been searched the most times.
With Keyword Tool, you can optimize content on your WordPress site and get keywords suggestions from YouTube, Bing, and App Store as well. Not only that you can use this tool for free, you don’t even need to have an account to search for your keywords.
This tool is reserved for professionals who want to gather analytics and insights from their competitors to improve SEO of their own websites. With SEMRush, users can see what organic words should they rank for, where are the places they can get backlinks, etc. Interesting thing is that you can even get insights into your competitors advertising strategies.
SEMRush is an amazing tool, but to use it you will have to pay for it. Nowadays, it is being used by thousands of SEO professionals all around the world knowing the benefits of a great SEO for their businesses.
What to keep in mind?
When talking about SEO and SEO plugins, one of the most important factors for success is site speed. A fast loading website will always rank better than the slower one. This is why it’s crucial that you take some time and invest it into improving your site speed. There are a lot of tools that will measure the speed of your website for free. Just make sure you’re testing it regularly!
Don’t forget about the caching plugin on your WordPress site. It will help with the site speed. Also, when uploading images or any other multimedia for your website, make sure the size is not too big as it directly affects the site speed. Before uploading, optimize images to ensure you’re improving your site’s performance.
The right SEO plugin will provide you with everything you to grow your business and get ahead of your competition online. Search engine optimization is not advertising, and it takes time and sometimes money to be good at it. You can always hire an agency and let SEO expert help you with your website ranking, but if you wish to do it by yourself these tools will help you a lot. Improve your organic rankings by using the SEO plugin you need and finding out what your audience wants!